How Virtual Environments and Events Can Engage and Educate Your Target Audience

For the past few years, virtual technology has captured the attention and imagination of business executives, marketers and technologists, as a great way to save time, money and stay engaged with peers, employees and customers.

What is a Virtual Environment?
A customized, interactive, online destination/landing page where a community can gather to communicate, educate and share information with peers around the world, 24 x7.

Who Should Consider a Virtual Environment?
Monetize, engage and inform an online community:
• Media Companies/Publishers
• Technology Vendors/Software Companies
• Trade Show/Event Producers
• Advertising Agencies
• Social Marketers/Bloggers

Why consider a Virtual Environment?
• Deliver high-quality streaming audio or video, synchronized slides, demos and desktop sharing via a user-friendly, branded viewer interface.
• Qualify your audience with custom registration questions, polling, and surveys.
• Interact with visitors in real time with chat and Q&A sessions.
• Provide supporting resources, such as whitepapers, videos, case studies, articles, webcasts and direct links and follow with a strong call-to-action.
• Generate high-quality lead profile information, by capturing all user activity.
• Available live and on demand to extend reach and interactivity.
• Cost effective, turnkey solution.

How Does it Work? Demo…

Options
• Virtual Trade Shows– Host a large industry event with numerous exhibitors, focusing on several technology or topic areas.
• Virtual Workshops– Host a smaller, more targeted topic area, and share costs and profits with your partners or co-sponsors.
• Corporate Microsite– Focused on a new product, product line or topic area.
• Enhanced Virtual Webinar— Extend the interactivity and supplemental content of your one-hour webinar.
• Job Fairs— Professional networking, cost effective and available 24 x7.
• Training Sessions— Teach via PPT presentations, live demos or desktop sharing.
• “For Pay” incremental revenue opportunities— Integrate credit card technology to charge registrants.

On Target Marketing Offers A Turnkey Solution…
• Virtual platform technology
• Full project management, creating a master timeline and list of deliverables
• Best practice guidance on how to plan, promote and measure your event
• Help to customize the look and feel of the branded interface
• Post all sponsor content, supporting all partners.
• 30-second, custom concierge video introduction
• Webcast production
• Monitor the live event with technical support.
• Provide detailed report metrics for the site and individual sponsors.

For More Information…

Contact:
Steve Paul, principal, On Target Marketing617-795-1992steve@ontargetmarketing.net